I was recently introduced to an agency that puts more focus on client relationships than developing new business. While they do take on new clients from time to time, the…
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customer service Archives | Right On Interactive
Magic Johnson. Babe Ruth. Serena Williams. Tiger Woods. Peyton Manning. Kobe Bryant. Walter Payton. Lisa Leslie. LeBron James. (Insert all-time great athlete here). What do these people have in common?…
We all take a journey as we embark on any new relationship. From personal to professional, journeys usually start with some sort of introduction and then involve the ups and…
Competitive pressures force marketers to launch sophisticated campaigns to generate, nurture and convert leads. However, many marketers ignore or underestimate the need to create a positive buzz. Creating a positive…
Like a sheepherder that feeds, tends, and guards his flock, businesses must take care of their customers in order to avoid predator threat and destruction. Only then can the herd…
At ROI, we have a passion for delivering excellent customer service. We don’t just listen to the customer, we strive to understand them. We aim to give substance and expand…
When we think about the duties of the client success team, three main responsibilities come to mind: customer training, support, and retention. So how does the implementation of a marketing…
When I started my lifecycle marketing internship at Right On Interactive in June, I had relatively little marketing experience and had a lot to learn about the company, its clients…
Quality customer experience is critical to customer retention. In 2013, 62% of global consumers switched service providers due to poor customer service experiences, up 4% from the previous year (Accenture…
Successful marketing is about more than winning clients. Lifecycle marketing and customer experience play a huge role in marketing success. It’s not just about winning a customer; it’s about that…
