Tag Archives: customer engagement
Customer Success Metrics: Onboarding Stage
Are you happy with your customer retention rate? Do you know what’s causing customer churn? [...]
Multi-Channel Marketing Tips from the World’s Most Powerful Brand
Chances are, you’re very familiar with this brand. You might have watched one of their movies, [...]
6 Lifecycle Marketing Emails You Should Send
As a self-identified picky eater, I’m especially prone to order mishaps at restaurants. Just the [...]
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How Marketing Automation Improves Customer Retention
If you do a Google search for “lead management software,” chances are you’ll find results [...]
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How to Maintain Social Media Engagement Through the Customer Lifecycle
It’s difficult for companies of all sizes to successfully utilize social media as an engagement [...]
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Social Media Engagement: Behind the “like”
In an age where some of the recent updates to the Oxford dictionary include “awesomesauce,” [...]
How Customer Experience Marketing is Changing
The sales process used to be linear. From MQLs to SQLs, marketers and salespeople alike [...]
The Value of Marketing and Client Success Alignment
“Customer-centric” is a value that gets tossed around a lot, but have you ever thought [...]
How Marketing is Evolving for Your Customers
When I first started working in marketing technology, I engaged with clients via telephone, email, online and face-to-face [...]
6 Ways the Salesperson can Optimize Customer Engagement
For the sales team, it used to be about how many client lunches they had or the [...]