I love to receive out of-office-replies. Yes, you read that right! Now that I have [...]
Now Available in Pipeliner CRM! The term “marketing automation” typically attracts a marketer who is [...]
The most important question: quality or quantity? While the first impulse is to say ‘quality,’ [...]
Many marketing teams struggle to prove social media’s worth to the c-suite because there is [...]
When I logged onto Facebook last night, the first story that appeared at the top of [...]
Customer loyalty is the result of an emotional reaction. According to Beyond Philosophy, “customer loyalty [...]
We are the marketing obsessed. We judge the effectiveness of billboards on our drive into [...]
Do you care more about getting new business or retaining existing customers? If you are [...]
Like a sheepherder that feeds, tends, and guards his flock, businesses must take care of [...]
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Identifying the customer lifecycle is growing more and more important by the day for modern [...]