Tag Archives: personalization

The Personalization Data You Should Be Collecting

The golden rule of sending emails is relevancy. In a “me, me, me!” society, sending [...]

8 Ways to Speak “Millennial” in Your Emails

First it was our tamagotchis, now it’s our cell phones. A recent Zogby Analtycs poll [...]

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Top 10 Reasons Your Email Marketing Is Not Winning Oscars

Leonardo DiCaprio won an Oscar Sunday night. It had been a long time coming for [...]

How Relationships Build Revenue

It’s no secret that relationships build revenue. We’ve been saying it for years. It makes [...]

How To Leverage the “Out-of-Office” Reply

I love to receive out of-office-replies. Yes, you read that right! Now that I have [...]