Category Archives: Social Media

Social Media Marketing for Small Business

Facebook, Twitter, LinkedIn, Instagram, Google+ and Pinterest – just six of the more popular social [...]

Facebook for B2B Marketing

Today, while many marketers say that LinkedIn is the platform of choice for B2B marketing, [...]

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Social Media Engagement, So What?

“Oh my goodness! Social media is blowing up today!” How many times have you giddily [...]

Improve Social Media Content in Your Emails

The social era is booming, and fully integrating your emails with social media is a [...]

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How to Track Social ROI: The Big Wind is Blowing

Over the past few weeks it has been very windy here in Indianapolis. By very [...]

Big Social. Media Data. Did I say that I right?

Big Data (noun): “A vastly overused term thrown around to make people feel better about [...]

10 Tips for B2B Social Media Marketing

When it comes to social media, consumer-facing businesses jumped in head first with profiles on [...]

How Twitter is Lying to You

Katy Perry: 27,284,129 / 34,979,652 Lady Gaga: 28,190,391 / 36,141,527 Barack Obama: 23,555,770 / 29,817,431 [...]

How to Maintain Social Media Engagement Through the Customer Lifecycle

It’s difficult for companies of all sizes to successfully utilize social media as an engagement [...]

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Social Media Engagement: Behind the “like”

In an age where some of the recent updates to the Oxford dictionary include “awesomesauce,” [...]