Tag Archives: marketing campaigns

6 Lifecycle Marketing Emails You Should Send
6 Lifecycle Marketing Emails You Should Send

As a self-identified picky eater, I’m especially prone to order mishaps at restaurants. Just the [...]

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The Benefits of Using Past Data to Plan Out Future Marketing Campaigns
The Benefits of Using Past Data to Plan Out Future Marketing Campaigns

It’s that time again! Your last campaign just wrapped up, and now you’re mapping out [...]

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6 Lifecycle Marketing Emails You Should Send
5 Tips For Your Email Marketing Campaigns

Is one of your 2016 marketing goals the implementation of an email marketing platform? Perhaps you have a [...]

Exclusion Segment
Top 3: Exclusion Segment Tips With Han Solo

(Photo: http://therockatbc.com/2015/12/18/star-wars-christmas-for-a-more-civilized-age/) “Keep your distance, Chewie, but don’t, y’know, look like you’re keeping your distance…I [...]

Finding and Cultivating More Best-Fit Clients

You’ve heard it before: one size doesn’t fit all. Just because you provide a product [...]

the Customer Journey
Bilbo Baggins and the Customer Journey. Wait, what!?

Like it or not, your customers are on a journey with your brand with or [...]

Steps to Multichannel Marketing Success
Steps to Multichannel Marketing Success

Unless you’ve been living under a rock for the past ten years, you know the [...]

database lifecycle marketing
A Guide to Database Lifecycle Marketing

Database marketing is a fast-growing strategy that has gained popularity in recent years with advance [...]

Back to Basics
Multichannel Customer Engagement Delivers Results

Today, customers have control over the buying process, forcing the marketer to adapt in providing [...]

ROI-Campaign-Builder
Why You Should Automate Marketing Campaigns

For many marketers, gaining new opt-ins to receive email marketing campaigns is a priority and [...]