Tag Archives: Facebook
TweetChat: Building Engagement
Engagement indicates a person’s level of commitment. It can come in many forms, such as [...]
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Measurable Facebook Engagement
Currently, there are over 1.5 billion active users worldwide engaging with friends, coworkers, family members, [...]
Monitoring the social conversation
As I mentioned in a previous post, the Internet has forever changed the way in [...]
The customer voice is louder than ever
My first paying job was in retail at a local mall, long before the existence [...]
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Need for an Integrated Marketing Approach
Email marketing is still at the heart of most marketing communication plans. In addition, most [...]
Facebook Paid Messages: Marketing Advantage or Annoyance?
Facebook is testing a new feature called paid messaging. It will let users send a [...]
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Integrating Email and Social Media Allow the Marketer to Reap Rich Dividends
While email is one of the most popular and effective channels for marketing communications, social [...]
Is It Possible to Replicate Facebook’s Model of Customer Engagement?
What makes an engaging brand? In the world of social media, Facebook has taken the [...]
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