There’s no better example of “data in, data out” than email personalization. We’ve all opened [...]
Most B2B marketers feel flustered as they struggle to meet targets. They face the pressure of [...]
Big data has opened up a world of possibilities and among them is identifying the ideal [...]
I was recently catching up with some fellow marketers when someone brought up their biggest issue [...]
Many marketers are focusing their efforts on big data analytics. Big data entails the gathering and [...]
Let’s be honest, as marketers, we crave data. In a world where we create 2.5 quintillion [...]
You’ve seen and studied the diagrams. Maybe you paid to hear subject matter experts talk [...]
Growing up, I remember going shopping with my dad to a locally owned men’s clothing [...]
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According to CMO Council, 54% of all consumers in the U.S. and Canada would consider [...]
Move over Big Data. Marketing automation is the new buzzword with marketers. “Marketing Automation: Best [...]
