Marketers today are evaluated on numerous objectives and goals. While most organizations are clamoring for “more [...]
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This blog post is the final in a series of four on how customer lifecycle marketing [...]
This blog post is the third in a series of four on how customer lifecycle [...]
The average spend of a repeat customer is a 67% more than a new one but [...]
This blog post is the first in a series of four on how customer lifecycle [...]
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All customers are alike. If a person or business is interested in working with your [...]
I recently came across an example of the future of strategic digital marketing. A friend [...]
Since its emergence, online content marketing has come a remarkably long way. But where is [...]
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Sales cycles are complex and the era of the greasy used car salesman is no longer [...]
How does your customer want to be communicated with? It sounds like a rather simple [...]