Tag Archives: Right On Interactive

Right On Interactive a Trend Setter?

Recently, Right On Interactive was one of eight marketing automation vendors included in Info-Tech Research [...]

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A Survival Guide for Big Data

Recently, we shared how dealing with big data can be like getting lost in the [...]

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Lifecycle Stage: The last piece of the 3D scoring equation

Recently, I introduced how Right On Interactive scores leads and customers in 3D. We’ve discussed [...]

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Defining and understanding the customer profile

Ask your sales, marketing and client success teams to define a typical customer for your [...]

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Webinar: Data + Content and the Ideal Customer

Last month I had the pleasure of collaborating with Gary Galvin of Galvin Technologies on [...]

Right On Interactive: Celebrating Seven Years

Today is Right On Interactive’s seventh birthday! We are very excited and have planned a [...]

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Data Validation: The Last Piece of the Big Data Puzzle

In our last post, we discussed the importance of using Big Data to create a [...]

Data Modeling: Do the Numbers Match the Theory?

Earlier in this series we looked at the importance of building a profile of your [...]

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Big Data Makes the Marketer’s Life Easy

Do you remember life before the Internet? A couple of years ago I attended a [...]

Cleaning Big Data is Key, but What Makes it “Dirty?”

Previously in this series we looked at some of the keys to solving big data [...]

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