With our latest release, I am happy to announce that we have rolled out another [...]
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Let’s face it. It’s 2013, and we’ve made resolutions as individual and as businesses for [...]
The marketer’s world is becoming increasingly complex. We need to engage across multiple channels while [...]
A survey on lead generation practices conducted by the BtoB magazine reveals that 74 percent of [...]
Any marketer worth their salt understands the importance of nurturing leads to drive conversions. However, [...]
An average prospect does not convert until they receive a marketer’s message 29 times. Multistep [...]
The onus is on marketers to keep incoming leads engaged. Generating leads, and not engaging [...]
An evolved marketplace presents a challenging environment for marketers. An increase in competitive pressures corresponds [...]
Generating leads counts for nothing if leads do not convert to revenue. The responsibility is [...]
Big data or large and complex data sets are an integral part of marketing. Marketers [...]
