Tag Archives: Conversions
How To Boost Marketing Conversions
Last time on this blog I talked about acquiring, converting and nurturing customers. Today, I’d [...]
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Quantity versus quality leads
Marketers strive to get more and more leads. The underlying logic is since it is [...]
How Twitter Helps B2B Marketers
Twitter, with an estimated user base of 200+ million users, now ranks amongst the most [...]
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Marketers Look at Teleprospecting to Nurture Leads
Marketers who engage in prospecting, nurturing and conversion should take another look at teleprospecting. Optimizing [...]
How Analytics Help Marketers
The sheer scale of operations has made analytics an integral part of marketing campaigns. However, [...]
How Segmentation Drives Lead Nurturing
Any marketer worth their salt understands the importance of nurturing leads to drive conversions. However, [...]
Ensure That Lead Scoring Tells a Story
Generating leads counts for nothing if leads do not convert to revenue. The responsibility is [...]