Tag Archives: engagement scoring
Lead Scoring: Finding Your Next Pair of Pants
How do you find your next pair of pants? Do you go to a store [...]
Multichannel Engagement Scoring
The activity most important to your business may not be that critical with the group [...]
Sales and Marketing Alignment, for real
OK, I’ll admit it. I’ve worked in marketing for nearly 10 years and I’ve never [...]
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