Right On Interactive believes, practices and requires its clients to practice only permission-based e-mail marketing.

Our clients certify that they will use our software only to send e-mails to customers and prospects that have directly consented (opted-in) to receive their e-mail. They are forbidden to transmit unsolicited commercial e-mail (spam) via our system.

Members Agreement

Our clients agree not to use our system to send unsolicited e-mail. For any opt-in list of e-mail addresses used in Right On Interactive’s system, clients agree to provide us with the source of the e-mail addresses, the method used to capture the data, and verification of the consent to receive e-mails from such client. We also encourage our members to respect their customers’ time and attention by controlling the frequency of mailings to individual e-mail addresses.

Our clients certify that they will not use rented or purchased lists, e-mail append lists, or any other list that contains e-mail addresses captured in any other method than opt-in. The use of opt-out lists is prohibited in our system. Right On Interactive retains the right to review client lists and e-mails to verify that clients are abiding by the privacy and permission policies set forth herein. However, our clients are ultimately responsible for compliance with our policies.

How do we protect your privacy?

We use strict security measures to protect against the loss, misuse and alteration of data used by our system. Please review our Privacy Policy for more details.

Why did you receive an email from our system?

If you received an e-mail from us, it is because you opted-in to one of our clients’ email lists. Our clients certify that all e-mail addresses used in our system are opt-in names that have given permission to the client to send them e-mail. We promise to keep your e-mail address secure and private and will not use it for other purposes.

How do I get off an email list?

Each e-mail sent through the Right On Interactive system contains a link that allows subscribers to unsubscribe from receiving e-mails from the sender. Each e-mail contains an easy and automated way for you to unsubscribe. You may also change your expressed interests at any time. If you wish to unsubscribe or change your interests, simply follow the instructions at the bottom of any e-mail. If you have received an unwanted e-mail sent by the Right On Interactive system, please forward a copy of the e-mail and your comments to abuse (at) RightOnInteractive (dot) com.

Will your information ever be shared, sold or rented?

We will never share, sell, or rent individual personal information without your advance permission, unless ordered by a court of law. Information submitted to us is available only to employees responsible for managing this data.

Closed-loop Opt-In

Right On Interactive has taken an additional step for permission-based marketing by building the technology for “closed-loop opt-in” into our tools enabling our clients to choose closed-loop opt-in. When a list is designated as “closed-loop opt-in”, Right On Interactive’s system automatically sends a follow-up e-mail to each subscriber on such lists asking the recipient to verify that they wish to receive communications via e-mail. Only those subscribers responding affirmatively will be opted-in to future mailings sent via the Right On Interactive system. Closed-loop opt-in leads to:

  1. Better Results. E-mail marketing is most effective when messages are anticipated, personal and relevant. Sending unsolicited e-mail reduces customer trust, deliverability and ROI.
  2. A Reliable Reputation. By verifying that subscribers want to hear from your organization, you will avoid complaints and keep your brand reputable.
  3. Better Deliverability. Permission e-mail lists usually generate far fewer complaints than opt-out lists. This leads to a lower risk of blocking and better relationships with ISPs.

If you have any questions about the Right On Interactive Anti-Spam Policy, please contact us at 317-225-5870 or email us at privacy@rightoninteractive.com.