Tag Archives: LinkedIn

Social Media Marketing for Small Business

Social Media Marketing

Facebook, Twitter, LinkedIn, Instagram, Google+ and Pinterest – just six of the more popular social media marketing platforms people, as well as businesses, use. Social media is growing at such a rapid rate; Facebook has over one billion accounts! It’s estimated that around five-hundred million tweets are sent out per day and there are two […]

March Madness and Social Media: Part II

March Madness and Social Media: Part II

Welcome back! Yesterday in part one of this post, we walked through choosing the appropriate social media platforms and how to develop appropriate content dependent on your audience and goals. Today, we will focus on posting strategically as well as generating deeper engagement with your audience. Post strategically. Similar to your content strategy, the timing […]

March Madness and Social Media: Part I

Social Media Engagement

This week begins one of the most exciting times of the year for college basketball fans: the NCAA Tournament aka “March Madness.” Millions of crazed fans stop everything they are doing—literally—to watch 64 (or is it 68 now?) teams vie for a national title. The three-week period from the opening round to the Final Four […]

Maximizing Social Platforms for Business Needs

social platforms for business needs

With over one billion Facebook and 360 million LinkedIn members worldwide, social websites have profoundly changed the way our society interacts. Although both are commonly known for social and professional interactions, the benefits of using social platforms for business needs is on the rise. If you are planning to use Facebook and/or LinkedIn for business […]

LinkedIn Essentials

I am a big fan of LinkedIn and have been using it for several years. Through my LinkedIn network, I can find over 11 million business people (company, title, location, groups, etc.) I think it is a goldmine for any B2B focused organization. Someone asked me last week how they should go about using this […]