Customer retention is the lifeblood of many organizations, especially those that offer subscription based services or depend on repeat customers. It’s no secret that customers won’t come back if they…
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Customer Scoring Archives | Right On Interactive
Now Available in Pipeliner CRM! The term “marketing automation” typically attracts a marketer who is interested in – guess what – marketing. Do not let the name fool you though;…
Most of us are familiar with the show, “Are You Smarter Than a Fifth Grader,” which features adults and 5th graders in a battle of wits with seemingly elementary questions. …
The average spend of a repeat customer is a 67% more than a new one but marketers are, in general, still evaluated on the number of leads they are able to…
I can’t think of a single company that couldn’t improve their customer relations and loyalty programs. True, there are amazing examples of world-class customer programs out there. From Zappos to…
No two customers are alike and neither is their path to purchase. Long gone are the days of the funnel where each and every prospects enters the buying process at…
Have you ever received an email, phone call or knock at your front door and thought to yourself, “What are they trying to sell me this time?” Chances are, you —…
These days, customer journey has become as much of a catch phrase as “big data” and “content is king.” Everywhere you look, marketers are touting the importance of understanding the…
Growing up, the family across the street from me always had two Toyotas in the garage. Through the years, the models varied from a Celica to a Camry and even…
Win. Keep. Grow. — it’s the motto we live and breathe by here at Right On Interactive. We proudly help organizations win new business, keep current customers and grow the…
