Most engaging blog posts of 2014

Happy New Year 2014 Indianapolis

2014 was a busy year for Right On Interactive! It’s still hard to believe that in a few short hours we will be ringing in the New Year and kicking off 2015. But before we break out the champagne and noise makers, here’s a short list of Right On’s most popular blog posts in 2014. Like last year’s top ten list, this year’s most engaging blog posts are a mixture of our own content as well as that of our partners. I hope you enjoy them and take a moment to reflect on 2014 before you watch the ball drop later tonight!

10. Three Emerging Content Marketing Trends from ROI partner, Raidious

9. 31 Scary Marketing Statistics by Lauren Littlefield

8. The Importance of Lifecycle Stage Conversion by Amanda Jones

7. Transforming Voice of Customer Through Social Listening by Brad Pierce of ROI partner, Education Services Group

6. Marketing and Customer Engagement by Lauren Littlefield

5. The Future of Strategic Digital Marketing by ROI friend, Challin Meink of SimpleRelevance

4. The Difference Between Marketing Automation and Lifecycle Marketing by Lauren Littlefield

3. Eight Simple Things that Quickly Lead to Customer Loyalty & Retention by Matt Heinz of ROI partner, Heinz Marketing

2. How B2B Marketers Can Foster Customer Retention Through the Marketing Lifecycle by Troy Burk

1. Gamification: Work and Play Do Mix by Brad Pierce of ROI partner, Education Services Group

It’s clear customer engagement, retention and loyalty, lifecycle marketing, digital marketing and content marketing were all popular topics in 2014. Any predictions for 2015?

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Lauren Littlefield

Lifecycle Marketing Consultant at Right On Interactive
With over ten years of experience in technology, marketing, public relations and higher education, Lauren joined the Right On team in April 2013. She is a 2013 graduate of the Hamilton County Leadership Academy (Ind.), and a board member of Girls on the Run of Central Indiana. She has previously served as the vice president, programming and the secretary of the Indianapolis Chapter of the American Marketing Association. Lauren earned her BA in Communication from Hanover College. In her free time, she enjoys spending time with her family, running, IndyCar and the Indianapolis Colts.

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