Customer Lifecycle Marketing by Right On Interactive

Marketing technology consultant David Raab recently published his review of the ROI Customer Lifecycle Marketing automation software solution from Right On Interactive.  His blog, Customer Experience Matrix, presents information to marketers about technologies and business issues.  In the review summary, Mr. Raab states:

“Right On Interactive has added great life stage reporting to the data integration and output generation features of its earlier 5Buckets product. It could supplement a traditional marketing automation system or perhaps replace one. Either way, it’s worth a look to see what you’re missing.”

Read the full report.